Would You Ditch Netflix if They Started Showing Ads?

By: Kassidy Coleman

 
How often do you binge watch Netflix? Maybe more often than you’d like to admit? It’s okay, we already know that Netflix is one of the more popular subscription streaming video services. But there’s something you may or may not have noticed recently: Netflix prices have been rising while their catalog has been shrinking. In fact, the U.S. catalog for Netflix has shrunk by more than 2,500 titles in less than 2 1/2 years. There’s no question – Netflix is changing.

If you’re wondering why Netflix is changing, think about it for a second. Netflix used to be THE subscription video streaming service, there was absolutely no competition. Now Netflix actually has direct competitors like Hulu and Amazon who could be to blame for the changes. Before, Netflix didn’t have to worry too much about competitors because Netflix had a large catalog to browse and was completely ad free. It’s becoming apparent that Netflix is starting to get a little hurt by its competitors.

If Netflix showed ads it would increase their revenue without having to increase the prices for customers. Would you want to deal with ads on Netflix? According to AllFlicks, most Netflix customers would prefer what’s pretty much impossible – no ads, cost as little as possible, and of course have a catalog full of content.

AllFlicks asked 1,200 people on Reddit if they would rather pay more for Netflix or see advertisements while they watched videos. Over 90% of the participants stated they would prefer to pay more than see ads.

Good thing these findings line up closely to what Netflix found – they opted to increase the price slightly instead of having ads. AllFlicks also discovered that many users would ditch the streaming service completely if they started to show ads. 74% of participants agreed that they would say goodbye to Netflix if they started to show ads. Some participants were so upset by just the idea of Netflix showing ads that they used profanity.

Would you leave Netflix if they started to show ads? Let us know in the comments below or join the conversation on Twitter!

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One Response to Would You Ditch Netflix if They Started Showing Ads?

  1. Anonymous says:

    Very well written article, ya’ll make great stuff!

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