Would You Ditch Netflix if They Started Showing Ads?

By: Kassidy Coleman

 
How often do you binge watch Netflix? Maybe more often than you’d like to admit? It’s okay, we already know that Netflix is one of the more popular subscription streaming video services. But there’s something you may or may not have noticed recently: Netflix prices have been rising while their catalog has been shrinking. In fact, the U.S. catalog for Netflix has shrunk by more than 2,500 titles in less than 2 1/2 years. There’s no question – Netflix is changing.

If you’re wondering why Netflix is changing, think about it for a second. Netflix used to be THE subscription video streaming service, there was absolutely no competition. Now Netflix actually has direct competitors like Hulu and Amazon who could be to blame for the changes. Before, Netflix didn’t have to worry too much about competitors because Netflix had a large catalog to browse and was completely ad free. It’s becoming apparent that Netflix is starting to get a little hurt by its competitors.

If Netflix showed ads it would increase their revenue without having to increase the prices for customers. Would you want to deal with ads on Netflix? According to AllFlicks, most Netflix customers would prefer what’s pretty much impossible – no ads, cost as little as possible, and of course have a catalog full of content.

AllFlicks asked 1,200 people on Reddit if they would rather pay more for Netflix or see advertisements while they watched videos. Over 90% of the participants stated they would prefer to pay more than see ads.

Good thing these findings line up closely to what Netflix found – they opted to increase the price slightly instead of having ads. AllFlicks also discovered that many users would ditch the streaming service completely if they started to show ads. 74% of participants agreed that they would say goodbye to Netflix if they started to show ads. Some participants were so upset by just the idea of Netflix showing ads that they used profanity.

Would you leave Netflix if they started to show ads? Let us know in the comments below or join the conversation on Twitter!

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Hulu Partners with Live Nation to Bring Music Fans Virtual Reality Concerts

By: Kassidy Coleman

Technology has drastically changed our lives over the past few years. And it has even made a lot of activities basically obsolete. But one thing that couldn’t possibly be replaced with technology is the experience of going to a concert, right? Well, soon you might have a different option for enjoying your favorite music. According to Mashable, Hulu is partnering with Live Nation to bring music fans virtual reality concert performances from popular artists. And it might actually be a more immersive backstage experience than if you were at the physical concert. I don’t know about you, but I think having your own personal concert by your favorite artist wherever you want sounds pretty sweet.

There’s no doubt that with the availability of virtual reality to the public the entertainment industry as a whole is about to completely evolve. Think about it for a second— there hasn’t been technology so drastic introduced to society in a long time. Kind of like when the internet was first introduced to the public, it was a total revolution and now we can’t imagine what life would be like without the internet (Really though, how did people function before the internet?!). And no other medium that we have right now has the same potential as virtual reality does, especially when it comes to bringing a concert to you. Sure maybe you could watch a live stream of a concert on your computer, but that doesn’t even come close to this.

And it is not like Hulu is completely new to the world of virtual reality, so this isn’t really a risky move on their part at all. In fact, if anything it is going to distinctly set them apart from their direct competitor, Netflix. In March, Hulu announced the launch of their app for Samsung’s Gear VR. Their app allows users to watch Hulu’s 2D content in a “360-degree” environment as well as watch content they’ve made specifically for virtual reality. Although most of the content Hulu has in their 2D library wasn’t intended for virtual reality, it still allows viewers to watch their favorite movies and shows in a variety of environments from a living room to the beach. I mean really, who doesn’t want to sit back on a relaxing virtual beach and watch Seinfeld? The VR content Hulu has in their library is also pretty impressive. With 25 channels of virtual reality content from networks like Showtime, Viacom, RYOR, and National Geographic, there is always something interesting to watch. And what’s more is the content Hulu has made specifically for VR runs “close to 4k.”

So with them already having experimented a little with virtual reality, it doesn’t shock me at all that they want to take it a step further and partner up with Live Nation. Not only that, but it is also just really exciting. I mean, can you imagine how cool it will be to enjoy your own private concert in the comfort of your own home? No more fighting crowds to get the perfect view or someone obnoxiously trying to Snapchat the whole concert right in front of you, rudely blocking your face with their phone.

While I don’t think that this could ever truly replace the exciting experience of going to a concert, you have to admit this is still pretty great and definitely means there is more to come as far as virtual reality experiences go.

Are you excited to enjoy a virtual reality concert? Comment below or join the conversation on Twitter!

Can Netflix Replace Traditional TV and Movie Theaters?

By: Kassidy Coleman

Do you remember trips to Blockbuster or Hollywood Video? It wasn’t that long ago that we would have to go to a physical location to rent a movie. And if the location didn’t have what we wanted, we were simply out of luck. Then in 1998 Netflix completely changed the movie renting game with mail-delivery movie rental that ended up demolishing the competition of Blockbuster and Hollywood Video. Netflix brought the convenience of selecting the DVDs you wanted from their online catalog and getting them mailed directly to you which was far superior to driving to the store that Blockbuster and Hollywood Video could no longer compete. (Blockbuster is still kind of trying to hang in there…they still have 50 locations worldwide). Then in 2007, Netflix took it a step further and did something that had never been seen before – subscription streaming video. Today many other websites have joined the subscription streaming video industry- such as Hulu and Amazon Prime Video. However, Netflix has almost become the household word for online video streaming. Kind of like how people say “Xerox” instead of “copy” when they aren’t even using a Xerox machine. But now this raises some questions: Is this the end for traditional TV? With Netflix releasing more original content, what damage will this do to the movie theater industry?

Well, with Netflix’s history of conquering and destroying, it is likely that the company could be a replacement for traditional TV in the future. According to a recent survey conducted by AllFlicks, 75.5% of Netflix subscribers believe that Netflix can completely replace traditional TV. Although the majority of participants believe that Netflix could be a replacement for traditional TV, there are certain things they agree it can’t replace – such as the experience of going to the movie theater or live sports events. Only 24.2% of participants believed the streaming service could replace movie theaters.

But now we are seeing Netflix spending more money on their Netflix original movies and series. In fact, from 2012-
2016, Netflix has added 111 original series and movies
. With Amazon Prime Video trying to compete with Netflix, most likely we will see Netflix boost out even more original content in order to stay at the top. These Netflix Originals cast some big name Hollywood stars, such as Brad Pitt, Kevin Spacey, and Paul Rudd. It makes some of us wonder what kind of damage this could end up doing to Hollywood. Will Netflix end up doing damage to the movie theater industry? Will we soon just watch new releases in the comfort of our homes? Although that is probably not something that will happen in the near future, it could be a possibility eventually.

Do you think Netflix is a replacement for traditional TV? We think it could definitely be a possibility in the future. But with many Netflix subscribers still paying for TV additionally, it isn’t necessarily considered a complete replacement for TV…yet.

What do you think? Is Netflix going to replace traditional TV? Comment below or join the conversation on Twitter!

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